SB Marketing Company

So What Exactly is Network Marketing?

First it will serve us best if we define what network marketing is, what MLM means, and how direct sales fits into the equation.

Frequently unfortunately, the terms are used interchangeably.

A company which chooses to use network marketing determined to omit the traditional brick an mortar delivery model for one which is more individual through a representative network. It is common for such businesses to also have a multi level comp plan which pays out to the network on more than one level, but this does not apply to all.

So you can see from this definition that all multi level marketing companies are in fact using the network marketing delivery model, but the opposite is merely not the case. There are countless network marketing companies which decide to just pay their customers with a simple one or two tier comp model, and they can be hugely lucrative.

As you can see, network marketing is just a enterprise model, a delivery strategy, and it really amounts to “micro-franchising”. The benefit for the network is that the huge price connected with a brick and mortar franchise can be avoided, and it offers a huge upside potential.

A true win win if done properly.

Here are the main benefits for the representative in a network marketing group:

* characteristically very low start up price
* for most there’s a huge upside potential
* individual development and enterprise training included
* no employees to worry about until very lucrative
* no complex book keeping required
* flexible work schedule, work when you want
* choice of who to work with, work with who you want
* not tied down to one location, work where ever you want
* no boss to hassle, demean and aggravate you
* amazing tax advantages - keep more of what you make

Of course to go along with the advantages, there are things to consider that make direct sales. The top three potential down side to consider when looking into starting your own enterprise.

* must be accountable to your self
* you must be self motivated
* must be inventive in solving problems
* is your house too noisy?
* must rely on yourself for motivation, focus
* must learn to keep reasonable documentation

Personally I think the benefits far out way the downsides, but the fact of the matter is not everyone is cut out to be an entrepreneur.

Network marketers who are serious about building a enterprise should be treating it like a enterprise and do what other lucrative entrepreneurs do to build their enterprise.

What is that, you ask?

If you study the success habits of top leaders in any industry, you’ll discover that all of them are frequently reading and learning about enterprise fundamentals, staying current on the latest sales and marketing strategies, and spend time hanging out with and networking with their peers. They are frequently striving to create more value which will in turn enhance the bottom line.

Treat it like a enterprise, and you can create massive success.

Treat it like a hobby and go broke.

It’s as simple as that.

Tags: Marketing and Advertising //